SAN FRANCISCO (CN) – Fighting off claims that it used false metrics to coax customers into buying video ads, a Facebook attorney said Monday that the social media giant never promised to give accurate data. “Plaintiffs are seeking to add a new term to the contract – to make Facebook provide metrics and add an […]

Facebook Says Advertisers Can’t Sue Over False Metrics By Cara Bayles Law360, San Francisco (June 19, 2017, 8:09 PM EDT) — Facebook Inc. asked a California federal judge on Monday to toss a putative class action alleging the company misled advertisers with false consumer viewing metrics, saying the data was a free service it was […]